FAQ

Straight answers about building, ranking and selling online

These are the questions clients ask us before they hire anyone. No sales pitch, no filler — what things cost, what to choose and what to avoid.

80 questions · 8 topics · updated September 19, 2026

AI & Automation

Which AI tools actually save a small business time, how to use them for marketing and sales, and where to start.

18 questions →

SEO, GEO & search rankings

How search works in 2026, what generative engine optimisation is, and how to rank on Google and get cited by AI engines.

18 questions →

Web costs & budgets

Real prices for websites, online stores and custom development, and the hidden costs nobody mentions up front.

13 questions →

Platform comparisons

Wix vs WordPress and the rest of the builders, compared on what actually matters: SEO, ownership and long-term cost.

7 questions →

Custom development vs templates

When a template is enough, when custom code pays for itself, and how a bespoke project actually runs.

8 questions →

E-commerce

Shopify, WooCommerce or custom: which platform fits your catalogue, your margins and your plans to grow.

7 questions →

Hiring agencies & developers

How to pick a developer, agency or freelancer, what to ask before signing and the warning signs to walk away from.

6 questions →

Web design & guides

The foundations of a business website that converts, and where to keep reading.

3 questions →

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